29%
of all buyers feel that content shared with them from sellers is irrelevant.
Simultaneously, there is more valuable content accessible than ever before. This is a paradox and shows how hard it is to understand when and how to present specific content to specific individuals. Making use of InZynk’s Account Tracking technology, LandingZone makes it easy to become relevant to potential buyers instantly when they comes to your website, based on the organisation they come from. With Landingzone, marketers can easily create a personalised website experience when an interesting company enters the website for the very first time. This enables your website experience to become relevant without the heavy work in creating content and worrying about the CMS.
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Don’t hesitate to contact us if you want to know more about Account Based Marketing.